Digital Marketing Essentials
Master SEO, social media marketing, email campaigns, and analytics to grow your online presence.
5 hours
5 Lessons
0/5 Completed
Course Progress0%
Lesson 1
Introduction to Digital Marketing
Overview of the digital marketing landscape
40 min
What is Digital Marketing?
Digital marketing encompasses all marketing efforts using electronic devices or the internet.
Key Channels
- Search (SEO/SEM) - Google, Bing
- Social Media - Facebook, Instagram, LinkedIn
- Email - Newsletters, campaigns
- Content - Blogs, videos, podcasts
- Paid Ads - PPC, display, retargeting